Where is Matt ? Making Money online !

Video Blogger Matt (yes the guy blogs in videoclips instead of webpages) - well actually he does have a blog too which was the hub is making money online, and lots of it. - And here is where his genius is to be appreciated;
As Matt (like me) does not seem to like spending his life in front of a PC in a room; he has found a way to present a blog without typing on a keyboard as much as being out in the great wide open.The main medium of his blogging method is to post videoclips on you tube of himself dancing with people in various off the wall or famous or hard to reach locations around the planet. The financing was first done by attaining sponsors for the forst shoots which after posting recieved such a reception with the public that a massive audience was created that were held on the edge of their seats eagerly awaiting to see Matt in the next location, wherever that may be.
Of course as this thing grew, the operation became a massive enterprise with dances choreographed by the organizers, with Matt and his girlfriend as the central hub driving the thing in the next direction.
But what we are talking about here, is how to make money online - and that is what Matt was, and still is doing. Starting with a simple idea and hardly and investment money he managed to trigger a multinational enterprize that now is putting food in the bellies of a whole corporation. He didnt even need a company all he needed was to post some cool self made videoclips on youtube. I also bet that the inverstment as he was dancing alone was not too much. However, as the "show" developed and started to arrange for Matt to dance with masses of people in diferent locations, they needed to arrange the legal forms for release of the images of the people who were in the scenes as dancers. This of course is expensive to draw up.. but by this time, Matt had enough corporate support to take this development in his stride. He put an application form up on his website for people who wished to participate in the event in their countries or that wished to be visited, and presto! he recieved over 25 thousand applications.. so they chose from the most interesting and marketable locations/events and planned the route (thanks to his girlfriend Melissa, who was also responsible for finding targets and sending out the invites per email).
30 million people have viewed his videos and website; if you enter the word "Matt" in google search the first 4 results for that keyword are all him.

What i wish to suggest as an advice in principle and concept for those of us who really wish to seriously make a lot of money online or at least enough to make it more fun than a normal career and also more profitable, is that the main key to making money online (i mean decent money that you can live from), is a GOOD IDEA, originality, in a small niche area or topic is better than trying to do what already hundreds of thousands of websites are already doing. This is the same as using seo for "Non-Competitive keywords" (meaning that if you have a program or way of researching which keywords have how many daily world searches and which ones have how many other sites competing for that Keyword, the you can find out which keywords have a lot of daily serch requests but not may other sites competing for it.. this is better than trying to ge traffic for the keyword coca cola or warner brothers, because there will be millions of daily searches but also maybe just as many sites competing for that keyword).
To really make money online, you need to work hard and present a good quality content to your site.. there are no real tricks.. if you see some of my earlier posts you will see that i over market and aim for the same kind of audience as many other blogs on making money online.
This was deliiberate really, in oreder to later (as of now) show you how those things dont work to make any decent money. If any of you clicked on some pay per click agency ads for example in any sites you have found whilst searching to make money online then you will have been frustrated to see that after clicking on ads they send you to click on, that the "money" you get paid cann mostly never be cashed, rather exchanged for people to click on your banner ads to your site - it is a reciprocal pay per click scam that makes money from companies paying them and get people like you (and me in the past, thats how i learnt) to click on them for free. If you have a website then at least you can get some clicks exchanger, but unless you use an affiliate program like adsense (who will ban you and keep your money if they catch you doing this) that pays per page impression and not per sale or lead, the getting 500 people to click on your banner wont help you at all except in traffic rankings analysis if you want to sell the site and con someone into thinking you have loads of visitors.
All such behaviour is crap i must tell you and apart from being unethical and ruining the quality of the www it can get your site put in the sandbox with google as a spam site or for various other reasons.

---

ANyway, watch this Seminar that Matt gives on how he got so many people to dance with him - and see that what he is really explaining is not how he got them to dance, rather how he managed to convert his project into a successful off the wall manner to make money online whilst travelling the world.
The travel and making money without a 9 to 5 job is the thing that brought us all here to look for info blogs like this no??
watch and think!




I hope you enjoyed and appreciate the honesty of my rather digressive post above.. if so, then please permit me to make a solemn promise to all of you who may be still searching in the hope fo finding the secrets of making money online, that i shall use no under the belt marketing techniques on you and oyu wont end up registering with any places that are not recommendable. I found it sickening how all the apparent "Info sites" on making money online were actually scams to dupe the innocent seeker of new profession into being hoodwinked into falling for totally petty and childish tricks just to get a couple of cents for oyu.
I know how to do these things, but refuse to, because i find it disgusting and inhuman to behave to each other in such a way, even if we dont know each other.
I mean, i have been hoodwinked myself and fallen for things that i could have kicked myself for later.. but sometimes you have to break a bone before you realize that ice is slippery.

I shall attempt to explain and indicate in all future posts how to improve your website or web busainess and how to make money from home online without any business or product of your own too (afiliate marketing).
I decided that this blog will be dedicated to honesty and legitimate ways tpo make a buck large or small without being hoodwinked.
As a taster here is a tip.
For writing articles on article and review blogs that pay .. be very very careful. reviewme.com for example sent me 2 revies in a row in one week and i got 5 dollars each review - i did each review in about an hour each and they were both accepted and used.

But that was 2 years ago and they never sent me anymore
Just think how many millions of people are signing up with these sites and how many hundreds of companies requesting a review??
meaning that if i make a website that accepts review authors (some sites require you to pay first on the promise that you will get access to many reviews - A LIE!), take a dollar off each of you first and then take a hundred or a thousand or whatever per company for a review, because of the ratio of reviewers to clients for reviews is out of orbit..
so they send less than a hundred dollars of reviews to do to each member (minimum payout is 100 dollars with most sites) and then never send more so it never reaches the minimum payout.... well you can work it out for yourself no?

such enterprises are like the stock market.. the only person making any money and never lose, is the middle man! ( i lived with a swiss director of the wall street stock exchange and he explained this to me, and why it was so, so dont play the stock market either)
Thats all folks for this post.. hope you have faith in me finding the real paths to financial liberation from the 9 to 5 life and npresenting it to you here in all future posts.
please comment with any questions or opinions so i know what my readers want.
Thanks, Horus


Here is one of the most wonderful and enjoyable videos of the series for you to simply enjoy whilst taking a rest from reading my words.




LINKS:
where the hell is Matt! dot com
(This is giving matt a helping hand in gaining resultes for the keyword where is matt, by using the phrase "where the hell is matt" as the link text) (small seo tip!)

IGNITE Oreilly

Gnomedex.Com

FREE 3 DAY 2 NIGHT PAID VACATION and free Money to sign up for free

DubaiMLM Reward Dollars will be paid as follows:
(50) DubaiMLM Dollars to each NEW MEMBER.
(10) DubaiMLM Dollars to the personal sponsor of each NEW MEMBER.
(1) DubaiMLM Dollar for each NEW MEMBER below your DubaiMLM Position -- up to FIFTY LEVELS.

DubaiMLM has a ZERO TOLERANCE - STRICTLY ENFORCED - NO SPAM POLICY.
Dubai will soon be The Financial Capitol Of The World. Your DubaiMLM Account can become more important
than your current Bank Account. Whichever country you reside in, your country's currency only has a
monetary value based upon the fact that others within your country are willing to accept the same for
tangible products and services. For example:

You could not walk into a Wal-Mart in the Omaha, USA and pay for the items with a foreign currency
such as a Mexican Peso or a Jamaican Dollar. These currencies and other foreign currencies would
be worthless in such a case. On the other hand, if there was a local grocery store in the United States
which would accept the Mexican Peso or the Jamaican dollar, these and any other foreign currency
would again have value for the possessor of the same.

DubaiMLM Dollar already has Thousands if not Tens Of Thousands of outlets willing to accept
DubaiMLM Dollars for either full or partial payment for their products and / or services.
DubaiMLM also has thousands of outlets willing to accept "MIR Reward Dollars". In addition to the 50 DubaiMLM
Dollars. DubaiMLM will start each person off with 150 MIR Reward Dollars in one of our affiliate programs.

The DubaiMLM INTERNATIONAL Directory, similar to the Yellow Pages.
Listings of many small and large businesses who will gladly accept DubaiMLM Dollars as full or partial payment
for their products and/or services. It will also list Doctors, Dentist, Chiropractors, Lawyers, Accountants and many
other professionals who will accept DubaiMLM Dollars. You will find Landscapers, Pool Maintenance, Florist,
Printers and almost every business service you can think of who will accept DubaiMLM Dollars...

In addition to all the above, you will have tens of thousands -- even hundreds of thousands -- of individuals
who wish to sell you personal items whereas you can use DubaiMLM Dollars. We already have several
wholesale suppliers who have Millions Of Dollars in Inventory which will take DubaiMLM Dollars as FULL
PAYMENT for such goods.

With TEN MILLION DubaiMLM Members - DubaiMLM will be larger than most small countries?
DubaiMLM is expecting millions of members with a short period of time. With The DubaiMLM Reward System,
we could have as many as ONE MILLION Members in just six to twelve months from the launch date.

You instantly receive your self-replicating website to refer other DubaiMLM Members which allows
you to receive DubaiMLM Dollars, Euro Dollars and US Dollars for your future efforts. Your site will
also show you how many DubaiMLM Dollars you are accumulating for your referring efforts.
Your DubaiMLM genealogy reports will be available and will show you how many members are
on each of your FIFTY LEVELS below your position. Your DubaiMLM back office will be able to receive
DubaiMLM Dollars, Euro Dollars and USA Dollars, based on products sold within your FIFTY LEVELS.
Just imagine receiving even 2 cents on every transaction to ever take place within your FIFTY LEVELS
below your DubaiMLM Position. How much would you earn if you received even one penny on every credit
card, bank card or even cash transaction that took place in your city?

DubaiMLM Official Launch Date is January 30, 2008 at which time The DubaiMLM Member Directory
will post in your back office. It will include every business or individual who will accept DubaiMLM Dollars
for their goods or services for full or partial payment. Your 150 Additional MIR Reward Dollars, including
your 3 Day/2 Night Vacation Certificate will also be issued at this time.

Ask yourself a simple question… What business or individual who has a product or service would not want
to expose their product(s) and/or service(s) to a MILLIONS of potential customers?


Start Referring to Start Receiving.

DubaiMLM Reward Dollars will be paid as follows:
(50) DubaiMLM Dollars to each NEW MEMBER.
(10) DubaiMLM Dollars to the personal referrer of each NEW MEMBER.
(1) DubaiMLM Dollar for each NEW MEMBER below your DubaiMLM Position -- up to FIFTY LEVELS.


On behalf of all of us at DubaiMLM, we want to welcome you to our New World Of Marketing.
May 2008 be an exciting and very profitable year for you and your loved ones.

SIGN UP NOW!

Attention! DubaiMLM™ Merchant is giving
ALL members $77 DubaiMLM™ Dollars!!!
This is the power of DubaiMLM™ Dollars in Action!
>> Get Your DubaiMLM™Dollars NOW! <<
**************************

DubaiMLM™ is destined to become...
The Largest MLM Company In The World...

Right Now - Right Here
100% PAY RAISE
"Over 63 MILLION DOLLARS"
$$$ LIFE IS GREAT IN 2008 $$$

$100 just to sign up for FREE it was ONLY $50
$25 for every new personal free sign up it was only $10
$2 for every person up to 50 levels deep it was only $1

DubaiMLM™ is looking into making this retro active from DAY ONE
This would mean a $63,000,000.00 BACK PAY RAISE

Right Now - Right Here
100% PAY RAISE
"Over 63 MILLION DOLLARS"
$$$ LIFE IS GREAT IN 2008 $$$

**************************

DubaiMLM™ is a SUPER SUCCESS

NEW
$100 to $10,000
DubaiMLM $ Bonus
See Below for Details

700,000 MEMBERS IN 120 DAYS

THANK YOU TO OVER 740,000 DubaiMLM MEMBERS
"Here is YOUR FREE 3 DAY 2 NIGHT PAID VACATION"

In 3 Minutes You Can receive one of these Vacations or Start
to GIVE-A-WAY ALL THE VACATIONS YOU WANT!


GET READY TO BUY GAS WITH
DubaiMLM REWARD DOLLARS
"Coming Very Soon"
ORDER YOUR FREE GAS CARD
Starts 09 Days, 16 Hours, 25 Minutes, 52 Seconds in USA
Starts SEPTEMBER 1, 2008 International


DubaiMLM is ON THE MOVE... 100 to 10,000 DubaiMLM $ Bonuses...
100 DubaiMLM™ Dollar Bonus when you enroll 5 NEW AFFILIATES
1,000 DubaiMLM™ Dollar Bonus when you enroll 50 NEW AFFILIATES
A MAXIMUM 10,000 DubaiMLM™ Dollar Bonus
when you enroll 500 NEW DubaiMLM AFFILIATES!

CLICK HERE FOR DETAILS

GET READY TO SPEND YOUR DubaiMLM™ Dollars


DubaiMLM™ is ONE COMPANY with TWO $ PLANS
$ PLAN "A"
DubaiMLM™ Introduces
The DubaiMLM Dollar Plan

CLICK HERE FOR DETAILS

$ PLAN "B"
DubaiMLM™ Introduces
The U.S.A. Dollar Plan

CLICK HERE FOR DETAILS

Hot Wholesale Tips You MUST Follow!

Written by SaleHoo.com © All Rights Reserved

1.Thorough market research is the foundation for success

Meticulous market research doubles your chances of making a tidy profit from the wholesale goods
you buy. Start off with a list of 5-10 different ideas. Then check completed listings searches
on eBay to see what the item generally sells for and the sell-through rate for each one. Use
Yahoo's free keyword tool http://inventory.overture.com to find out how many people are
searching Yahoo for your product per month. You can double this figure for Google. Add the numbers
together. If there are ten thousand or more searches per month for an item, this indicates a
healthy market.

2. Calculate the REAL cost of your item

One big reason why people fail at the wholesale game is that they don't do the numbers.In other words, they don't treat wholesale like a real business. To accurately discoveryour true profit potential on an item, you need to add the shipping cost and insurance, eBayfees (or equivalent for other advertising), Paypal and/or credit card fees (these can be a real profit killer), packaging costs and labor involved packaging, and any storage costs to the cost of your item.

3. Verify ALL suppliers found on the Internet

Getting caught out by scammers is a common stumbling block for people new to wholesale. If you are searching for suppliers off your own bat (rather than using a wholesale directory like SaleHoo),

it is CRITICAL to check authenticity before making a purchase.

Always take the time to:

• Check that the website gives a full business name and a registration number.


• Check for a legitimate contact telephone number - this will involve ringing the number.
  Do not accept a mobile phone number alone. All real companies should have a land line number.


• Go to http://www.whois.sc/ and search
  for the name of the website. A legitimate company will have a domain expiration date in several
  years time. Most legitimate companies reserve their domain names for 3-5 years or more at a
  time.


• AVOID suppliers who won't agree to use secure payment methods such as Escrow.com,
  Credit Card and Paypal Verified.



• Still uncertain? Ask other sellers what their experiences have been with the company you
  are interested in on eBay forums.

4. Chinese suppliers give the competitive edge

Chinese suppliers are an essential source for anyone wishing to make money selling online. Manufacturing costs are currently extremely low in China, thus it is the secret to gaining a competitive edge.Dealing with China does have risks, but these can be alleviated if you place a small order first, use secure payment methods, get shipping insurance for 110% of the cost of the items, and use suppliers with a good reputation.

5. A common stumbling block for liquidation and closeout

Always obtain the reasons for liquidation and closeout sales before you buy. Liquidation and
Closeout sales can be a fantastic source for cheap products, but you usually have to buy by the
pallet load and these can sometimes include broken or returned goods that aren't in saleable
condition. To be safe, ask specifically whether broken items and returns are included before
you buy.

6. Negotiate on shipping and save

Shipping economically is critical to importing success. Profits can easily get swamped in shipping
costs, so take time to get a good deal on shipping. If possible, negotiate CIF (Cost, Insurance & Freight)
or DDP (Delivery, duty paid) shipping terms with your supplier as this takes much of the risk
- not to mention organization - off your shoulders. FOB (Freight on Board) is the most common
shipping term, but don't be afraid to negotiate for better.

7. Drop shipping - can you really afford it?

Drop shipping sounds great in theory - someone taking care of packaging, wrapping and
postage - but it can be difficult to profit from this method. Think about it, drop shipping can
add another $2-10 to your costs - sometimes even 10% of the cost of the item. By the time you
add in eBay fees and any other costs, you may find it is not worth it.

8. Warehouse storage checklist

Asset management is the most important consideration when locating warehousing to store your
items. Believe it or not, items can go missing while in storage, causing massive disruption for
you. When comparing warehouses, ask questions specifically on how you will authorize the release
of stock (by phone or fax?), what will happen if you need to cancel an order, frequency of damage
claims, dust management, and whether there is an area you can use to photograph items.

9. Powerseller wealth

It's a fact - eBay powersellers are able to command higher prices for their items
than ordinary eBay sellers. To get the best profits on your wholesale items, you need to aim
to get and maintain powerseller status.

Do You Want To Build Your Own Large Online Sales Team To Sell Your

Products? - Signup @ clixGalore Affiliate Marketing And Only Pay Commission

When You Receive An Order At Your Website.

10. Growth with a website and eBay store

The way to increase profits from wholesale is to build your own website and/or open an eBay
store. This allows you to cross sell items plus it also makes it easier for people to find what
they are looking for. For example, if you sell shoes, then customers can easily navigate to browse
all black shoes in size 9 and so on. Always include a sentence at the bottom of your descriptions
encouraging visitors to check out your other listings - most people will.

If you are looking for genuine and trusted wholesale suppliers then look no further than SaleHoo!
SaleHoo's directory contains over 4000 drop ship, wholesale and closeout suppliers that
are independently reviewed and rated by eBay Powersellers and Industry experts. SaleHoo also
purchases off them and reviews each supplier in depth afterwards.

About the Author: SaleHoo is one of the fastest growing product sourcing
portals on the internet. It contains a database of drop ship, wholesale, closeout and manufacturing
suppliers offering thousands of product suppliers to consumers! Located
at http://www.salehoo.com,
visitors are allowed to sign up for unlimited and lifetime access to the completely searchable
database of products and suppliers. The database is regularly updated, ensuring that
the latest retail products are always available for purchase and SaleHoo carries the BBB Reliability
Seal!

Join SaleHoo Today for their Special Startup Offer!

Wholesale directories pt.1 Salehoo! - afilliate program

Salehoo Wholesale directory - beneath is a video of what salehoo is and how you can make money with salehoo...

How do I Find Something to Sell?

Written by SaleHoo.com © All Rights Reserved

Many people wanting to start an eBay business spend a lot of time fretting over what they will sell. Perhaps these questions are familiar: Where do I find ideas? Should I sell the most popular items? How do I know a good idea? These are important questions everyone faces.

eBay already contains so many items for sale that some sellers feel overwhelmed from the start wondering how they can possibly find a product idea when the market appears to be full anyway.

So where should you start then?
1. Your hobbies

This can be a great way of establishing a niche. Perhaps you love embroidery or making model airplanes? Chances are a lot of other people share this passion and are looking for related supplies. Crafts and hobbies is big market - however, before you jump in headfirst, make sure you do some research to back up the feasibility of your idea. eBay is a numbers game and no matter how great your idea is, it won't work if not enough people are interested. So be sure to use the completed listings search and test the market with some of your own supplies first.
2. Listen to what your friends and family are talking about

Sometimes the best ideas can arise from your friends and family. One seller says she overheard some women at the table next to her talking about the trouble they were having finding a particular brand of baby slings. This got her thinking, and, after a bit of research, she realized they were a foreign brand and hard to find in the USA. A wee bit of research later and she had found a supplier and was successfully selling online. So keep your eyes and ears open! If people you know are looking for a particular item, chances are others will too.
3. Research newspapers and magazines

Newspapers and magazines can provide a ton of information on trends and styles. Just browsing the headlines can often be enough to spark a new idea. Try sitting down with a pen and notebook and skimming the pages of popular magazines and daily newspapers. You should have a list of at least 10 ideas by the end.
4. eBay Seller Central

eBay itself has a fantastic resource in the Seller Central area 'What's Hot'. Every month, a list of super hot, very hot and hot items are published. This is a great way to find ideas but remember that everyone on eBay also has access to this information! The merchandising calendar is also a useful resource.

All successful sellers sell several products, rather than putting all of their eggs into one basket. Not only can trends change with the wind, but some products are only popular during a particular season. For example, dehumidifiers are more popular during winter than summer, while lawnmowers are super hot in spring and have a practically non-existent market in the winter.
5. Find out what your buyers are buying

A good way of expanding your product range is by 'spying' on your buyers. After making a sale, check your buyer's feedback and find out what other items they have been purchasing recently. This will help you get to know what your target market are interested in and expand your range accordingly.

Finding something to sell can seem daunting at first, but I guarantee that once you think of one idea, plenty of others will quickly follow!

About the Author: SaleHoo is one of the fastest growing product sourcing portals on the internet. It contains a database of drop ship, wholesale, closeout and manufacturing suppliers offering thousands of product suppliers to consumers! Located at http://www.salehoo.com, visitors are allowed to sign up for unlimited and lifetime access to the completely searchable database of products and suppliers. The database is regularly updated, ensuring that the latest retail products are always available for purchase and SaleHoo carries the BBB Reliability Seal!
Join SaleHoo Today for their Special Startup Offer!

Successful Afilliate Marketing One free tip

The single point made in this Afilliate Marketing tips video is valid - watch it, then take note that the video on marketing is actually "VIDEO MARKETING"! he uses the video to market his program, in order to generate sales (from you the curious buyer).
You wont need to buy his product if you keep coming back here to visit often enough and also see my seo blog too! (if you don't know seo then your marketing is useless, and the opposite way around too.
Watch the video and take note of the point made.



In case you didn't get the point; Once you have obtained web traffic (visitors, using good seo), you must CONVERT your visitors into buyers. This is done by writing a promotional text with the product you are promoting on whatever afilliate program you are using to promote ads with.



Felicia earned $78,000 in 9 months typing part time from home, for a Fortune 500 company. You can too!

Afilliate Marketing

Afilliate marketing is not an easy way to make money, but it is possible to make yourself money that will keep rolling in as long as the ads you are publishing exist.
one thing that is important to take into consideration, is the use of ads that are dealing with products related to the topic content of your webpage. This is known as using "contextual ads".
theaffcon.com - Afilliate Marketing Secret
as we know, traffic is the most important thing of all needed to make a decent amount of conversions when it comes to afilliate marketing techniques.The Domain Secrets BookImprove your Website trafficJust in Case you don't know what afilliate marketing is, i will tell you; afilliate marketing is the use of a website that serves as a representative for advertisers to get their ads on people's websites.By registering with an "Afilliate Program" (such as clickbank), you can get the code for different targeted ads and place them on your website to try to make sales/clicks.Some free hosted blogs let you put your ads up, such as "Blogger" and "Wordpress"
Wordpress Wizardry! The Only Book You Will Need To Optimize Your Wordpress Site! New 2007 Updates To
Marketing sense is needed to make monmey with afilliate banners and textlinks, so try to choose wisely, being careful to choose ads that are related to the content of your blog.
Reflect The Newest Internet Marketing And Search Engine Strategies. The more links your get and higher ranking you recieve will result in you recieving requests from other websites for reciprocal links.Try to choose links to sites that are theme related to yours, as google penalizes for linking to sites that have nothing in common, if you overdo it they class it as an attempt to fool their program for the sake of ranking (true, true lol).
Small Sites, Big Money. Home To The Only E-book AboutOnline Earning That Does Not Promise To Make You A Millionaire Overnight. Instead It Is A No Fluff, Proven Approach To Researching AndDeveloping A Network Of Niche Minisites.
Secret Spider Generator. The Key To Googles Back Door.Joomla Template Secrets!
Wordpress Blog Setup Tips And Tricks. Easily Set Up A RealHosted Blog With High Earning Potential By Following These Clear Step By Step Instructional Movies

Making Money with Blogger

Blogger is a great and completely cost-free way to make money using the adsense program and other afilliate marketing programs.
You can use the online blogger interface to set up your blog using templates.Blogger has now incorporated an adsense module that allows you to insert your google adsense ads at the push of a button.Make sure you sign up for adsense using the same email adress as the one you use to sign up for blogger.
Blogger and Adsense are both free to sign up for and Blogger offers you automatic search engine visibility too.
I personally have tried many different afilliate programs, but the only one that has ever ended up with a cheque under my door at the end of the month is the google adsense program.

Become Master Of Google, Yahoo, Msn And More

Selling Photos online

You can sell your fotos and prints online with various websites.
Simply upload and set up your galleries and print sizes, and the website does the rest.
If a sale is made you will be credited.
Try visiting one of the folowing websites to register.

Deviant Art Pond5 Shutterstock

My
latest images for sale at Shutterstock:

My
most popular images for sale at Shutterstock: